Anmai — Beyond Nordic Minimalism
Anmai is a ready-to-wear brand founded by Finnish fashion designer Anne-Mari Pahkala. Known in Finland for her unique gowns and made-to-measure ceremonial designs, Anne-Mari created Anmai as a ready-to-wear expression of her design philosophy — bringing material sensitivity, refined form and restrained emotional presence into clothing for everyday life.
Anmai creates timeless ready-to-wear through considered materials, clear silhouettes and a composed Nordic sense of form — in small, carefully made collections.
Anmai Autumn 2026
Anmai Autumn 2026 is a new made-to-order collection opening in September. The collection explores soft wool, merino layers and clear silhouettes for colder days — refined ready-to-wear shaped for movement, ease and a slower rhythm of everyday life.
Join early access to receive the first look at the collection, private ordering information and the opening date before the public launch.
Anmai x NOMS at CIFF Copenhagen
Anmai will be presented at
Copenhagen International Fashion Fair — CIFF,
3–5 August 2026
at Bella Center Copenhagen,
in collaboration with NOMS.
The presentation marks a step into a wider Nordic and international context — bringing Anmai’s language of materiality, sculptural simplicity and emotional restraint into conversation with contemporary design.
Anmai Summer 2026
A study in light, linen and stillness. Anmai Summer 2026 marked the first seasonal expression of the Anmai world — a limited made-to-order collection shaped through material, ease and summer light.
On-Demand
Anmai is created in small, considered chapters.
Rather than producing large quantities in advance, Anmai works through limited on-demand order windows and carefully made designs. This allows each collection to move at a slower rhythm — with attention to material, proportion, making and the life of the design after it leaves the studio.
The on-demand model is part of Anmai’s philosophy: less excess, more intention.
The next Anmai order window will open in September 2026 with Anmai Autumn 2026.
Made-to-Measure by Anne-Mari Pahkala
Alongside Anmai, Anne-Mari continues her made-to-measure work: unique eveningwear, modern bridal design and ceremonial fashion for life’s significant moments.
Each design is created through material, proportion and personal presence — shaped for a specific occasion, and made to carry meaning beyond it.
The Designer
Anne-Mari Pahkala’s artistic work is guided by a long interest in timelessness, material memory and the emotional meaning clothing can hold.
Her design language moves between sculptural simplicity and emotional presence — creating designs that feel considered, personal and made to last.
In Anmai, this language becomes part of everyday life: clear silhouettes, tactile materials and refined ready-to-wear that gives space for movement, ease and personal expression.
